In 1997 Apple was the technological equivalent of Ronald Reagan's "dustbin of history." Its stock was trading at around $4 a share. Today its around $247 a share. Put another way, if you'd dropped $10k on Apple stock when Steve Jobs came back to Apple you'd be a millionaire today.
Why? Message and purpose. Quality and value. Innovation. If you think that doesn't have everything to do with dance, then you're part of why the field is fading not the solution to how we make it vital and alive for a new generation of viewers, dancers, artists and funders.
Talk about a guy who gets it.....